For parents and children who adore animals, The Puppet Company’s new Animal Backpack collection is a must-have! In collaboration with the global conservation charity ZSL, these backpacks not only capture the essence of the wild with their incredibly lifelike designs but also contribute to important conservation efforts worldwide.

From the moment you see these backpacks, it’s clear that they are more than just a practical accessory. With five charming characters – Chimp, Panda, Red Panda, Sloth, and Tiger – each one is bursting with personality. The attention to detail is impressive, from the soft plush materials to the expressive faces that make them feel like cuddly companions rather than just storage solutions. The ability to wear them on the front or back adds an extra touch of fun, allowing kids to ‘hug’ their favourite animal wherever they go.

Functionality is not compromised in favour of cuteness. These lightweight yet durable backpacks are designed for everyday use, featuring a handy zip pocket on the tummy for small treasures and essentials. Whether heading to school, a playdate, or a family day out, these backpacks are spacious enough for little adventurers’ must-haves. The convenient hanging loop also ensures they can be easily stored when not in use.

Sustainability is at the heart of this collection, making them a responsible choice for eco-conscious families. Made from 45% recycled materials, these backpacks align with The Puppet Company’s commitment to producing high-quality and safe products while minimizing environmental impact. Even better, every purchase supports ZSL’s crucial wildlife conservation efforts, making these backpacks a meaningful and impactful addition to any child’s wardrobe.

At an RRP of £39.99, the Animal Backpacks are an investment in both fun and functionality. Whether your little one is a budding wildlife enthusiast or simply loves soft and snuggly accessories, these backpacks deliver on every front. Combining playfulness, practicality, and purpose, The Puppet Company has once again outdone itself with a product that sparks joy while making a difference.

So, if your child is ready for a wild adventure, these Animal Backpacks are the perfect companion to carry along for the ride!

About The Puppet Company:

 The Puppet Company is a key player in the gift and toy world, striking a unique balance between being a family-run, values-led business, and a global market leader, unbeaten on both quality and price.

The Puppet Company promotes creative play – the products are about children and adults alike being inspired to tell stories, to ignite their imagination and to make people smile. In a tech-saturated world, this battery-free approach to gifting is increasingly in demand and from our founding roots we continue to champion the importance of creative play

By Penny McCarthy

Penny McCarthy is a seasoned entrepreneur and co-founder of Parents News UK, a pioneering publication launched in 1993 to serve the needs of busy parents in Southwest London. Alongside her husband, Fergus McCarthy, Penny played a crucial role in the rapid expansion of the printed edition, which grew from a local startup to a widely circulated monthly publication with a reach of 192,000 copies across Kent, South London, and beyond. Under Penny’s leadership, Parents News quickly became a trusted resource for families, providing valuable information on education, entertainment, sports, and family-friendly events. Her vision helped the publication extend its influence with franchises in Northern Ireland and Cornwall, catering to a growing demand for accessible, family-oriented content. In 1997, recognising the importance of digital media, Penny spearheaded the launch of Parents News UK Online. The website initially mirrored the content of the printed editions and has since evolved into a comprehensive online resource for parents, achieving significant popularity with up to 700 daily hits. In 2017, the publication transitioned fully to an online platform, continuing to inform and engage families across the UK. Today, Penny remains deeply involved in the ongoing success of Parents News UK, focusing on innovative advertising opportunities and future growth plans. Her dedication to supporting families through accessible and practical content has made Parents News a cherished name in households across the country.