With laptops, tablets and smartphones topping many children’s wish lists, families across the UK will have welcomed new tech into their homes this Christmas. While these devices can support learning, creativity and connection, they can also expose children to online risks if safeguards aren’t put in place.

A recent study found that one in seven parents aren’t confident they know what their children are seeing or hearing online, highlighting gaps in awareness and the need for better safety tools and conversations. Reinforcing these concerns, a new survey by Virtual College found that one in five parents (20%) reported their child had been exposed to misinformation or false news online in the past 12 months, while 18% said their child had encountered encouragement to buy items through influencers or stealth advertising, and 13% reported exposure to content that causes unhealthy comparisons or body-image pressure.

From inappropriate content to online bullying and unwanted contact, parents and carers are being urged to think beyond the gift wrapping and focus on digital safety.

Katherine Pavling at online training provider Virtual College, explains why online safety should be part of every family’s Christmas checklist:

“For children, it’s an exciting time receiving new laptops and smartphones this Christmas, but it’s also a moment for parents and carers to pause and think about online safety. New devices can open up fantastic learning and social opportunities, but without the right protections in place, they can also expose young people to risks that aren’t always immediately obvious.”

“Taking the time to set up parental controls, privacy settings, and age-appropriate restrictions can make a huge difference. Just as importantly, parents should help children understand how to stay safe online and reassure them that they can speak up if something worries them. Protecting children in the digital world is a shared responsibility, and a little preparation now can help ensure new Christmas tech is enjoyed safely and confidently all year round.”

“Parents should be mindful of subtle changes in behaviour that may signal something isn’t right, such as a child becoming withdrawn, secretive about their online activity, or suddenly anxious after using their device. These small shifts can sometimes indicate issues like online bullying, inappropriate content, or unwanted contact. Having regular, open conversations about what children are doing online is just as important as any technical controls.”

By Penny McCarthy

Penny McCarthy is a seasoned entrepreneur and co-founder of Parents News UK, a pioneering publication launched in 1993 to serve the needs of busy parents in Southwest London. Alongside her husband, Fergus McCarthy, Penny played a crucial role in the rapid expansion of the printed edition, which grew from a local startup to a widely circulated monthly publication with a reach of 192,000 copies across Kent, South London, and beyond. Under Penny’s leadership, Parents News quickly became a trusted resource for families, providing valuable information on education, entertainment, sports, and family-friendly events. Her vision helped the publication extend its influence with franchises in Northern Ireland and Cornwall, catering to a growing demand for accessible, family-oriented content. In 1997, recognising the importance of digital media, Penny spearheaded the launch of Parents News UK Online. The website initially mirrored the content of the printed editions and has since evolved into a comprehensive online resource for parents, achieving significant popularity with up to 700 daily hits. In 2017, the publication transitioned fully to an online platform, continuing to inform and engage families across the UK. Today, Penny remains deeply involved in the ongoing success of Parents News UK, focusing on innovative advertising opportunities and future growth plans. Her dedication to supporting families through accessible and practical content has made Parents News a cherished name in households across the country.