Mon. Oct 7th, 2024

Pip Organic Rainbow Lollies unveil new Piptastic look, bringing even more fun to the 100% organic snack full of frozen fruit and cheeky veg!

Pip Organic Rainbow Lollies unveil new Piptastic look, bringing even more fun to the 100% organic snack full of frozen fruit and cheeky veg!

As parents to two children of their own, Pip Organic co-founders Patrick and Karen O’Flaherty know all too well the struggle it can be to get vegetables into kids’ diets – this was the inspiration behind their 100% organic Pip Rainbow Lollies. Packed with fruit and cheeky veggies (which include spinach, butternut squash and purple carrot!), these lollies are as fun as the rainbow and a great way to add some colour and nutrition to your little one’s day – the no-nasties way!

Now Pip Organic is unveiling a bolder new look for the Pip Organic Rainbow Lollies packaging to make them even more fun on the outside and to encourage young snackers to choose a healthy option. Made with no added sugars, sweeteners, stabilisers, preservatives, colourings, or flavourings, they are the perfect clean label snack parents can trust. The new-look Pip Organic Rainbow Lollies will launch into retailers this May and will be available to purchase from Ocado, Waitrose & Partners and Wholefoods

Creating drinks & snacks filled with 100% organic goodness has been a mission for husband-and-wife duo Patrick & Karen for over 20 years now, inspired by running an organic juice stall in London’s Borough Market and bringing up children of their own. Organic farming puts our planet and its wildlife first in multiple ways, incorporating practices to restore nature, climate resilience, soil health, and animal welfare. With around 75% more wild bees on organic farms[1], it’s easy to see why Pip Organic is proud to be a brand that is kind to the earth, and cares about passing this on to future generations.

Alongside the Rainbow Lollies, Pip Organic make clean label, not from concentrate juices, smoothies, and the newly released dried fruit snack – Pipsticks – which are perfect for picnics, playgrounds, and packed lunches! You can find Pip Organic products in Waitrose & Partners, Ocado, Abel & Cole, Wholefoods and on the Pip Organic website.

 

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By Penny McCarthy

Penny McCarthy is a seasoned entrepreneur and co-founder of Parents News UK, a pioneering publication launched in 1993 to serve the needs of busy parents in Southwest London. Alongside her husband, Fergus McCarthy, Penny played a crucial role in the rapid expansion of the printed edition, which grew from a local startup to a widely circulated monthly publication with a reach of 192,000 copies across Kent, South London, and beyond. Under Penny’s leadership, Parents News quickly became a trusted resource for families, providing valuable information on education, entertainment, sports, and family-friendly events. Her vision helped the publication extend its influence with franchises in Northern Ireland and Cornwall, catering to a growing demand for accessible, family-oriented content. In 1997, recognising the importance of digital media, Penny spearheaded the launch of Parents News UK Online. The website initially mirrored the content of the printed editions and has since evolved into a comprehensive online resource for parents, achieving significant popularity with up to 700 daily hits. In 2017, the publication transitioned fully to an online platform, continuing to inform and engage families across the UK. Today, Penny remains deeply involved in the ongoing success of Parents News UK, focusing on innovative advertising opportunities and future growth plans. Her dedication to supporting families through accessible and practical content has made Parents News a cherished name in households across the country.

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