Wed. Nov 13th, 2024

How to Create the Perfect Winter Sleep Environment for all Ages

Ensuring a restful winter sleep is essential for the whole family, and creating the right environment can make all the difference.  Now that shorter days and colder nights have arrived, creating a restful sleep environment for the whole family is more important than ever. Whether its ensuring children are snug, finding the right sleepwear for women or embracing festive traditions with matching Christmas sets, M&S has shared expert advice to help everyone sleep well this winter.

Children’s sleepwear: comfort is key

Winter can disrupt children’s nighttime patterns, making it harder for them to fall and stay asleep. The drop in temperature, along with discomfort from unsuitable sleepwear, can lead to restless nights. Ensuring that children are dressed in soft, cosy fabrics can make a world of difference in maintaining their sleep routine during the chilly months.

Sharon Shokar, Kidswear expert at M&S and mother, shares, “As a mum, I know how crucial it is to keep kids comfortable in winter. My own children sleep better when they’re warm and unrestricted by their sleepwear. We follow a routine to keep bedtime consistent. By 7:30, they’re in bed, the room is dark, and they’re snug and cosy.”

Sharon also adds, “Each night, we keep to a familiar wind-down routine. A warm bath or shower followed by pyjamas and a snuggly robe or onesie helps them settle in. Reading a book together with low lighting creates a calm environment. I’ve found simple things like avoiding wet hair at night and using a hot water bottle really help in creating a comfortable, restful setting for them when the temperature really drops.”

Our Fleece Pyjamas (1-16 Yrs), made from soft, breathable fleece, ensure little ones stay snug throughout the night. For children with additional needs, our Adaptive Velour Transport Print Pyjamas feature thoughtfully designed elements that make dressing easier, without compromising on comfort or warmth.

Women’s Sleepwear & Sleep Hygiene

For women, especially those navigating menopause or peri-menopause, choosing the right sleepwear becomes even more essential during winter. Breathable fabrics and looser styles provide much-needed comfort, while M&S offers a curated range of products designed specifically for this stage of life. Our Cool Comfort™ technology, found in our lingerie and sleepwear collections, adapts to body temperature, keeping women cool and comfortable all night.

Alongside our sleepwear, customers can explore our Comfortably Cool bedding range, crafted with a Tencel® fabric blend that regulates body temperature for a restful night’s sleep. Paired with collagen-boosting and hydrating beauty products, M&S ensures women can enjoy confidence and relief during the colder months.

“Layering breathable fabrics and creating a calming bedtime routine can make all the difference,” Sharon advises. “Lower the bedroom temperature while using adaptable bedding for warmth and comfort.”

“Reducing screen time and incorporating relaxing rituals like using calming scents or sipping herbal tea is also key to a good night’s rest.”

Festive pyjamas for the whole family

Winter is also the season to embrace festive traditions, and with Google searches for “Christmas pyjamas” increasing by 67% over the past week[1] Sharon notes, “matching Christmas pyjamas have become a staple for many families during the holidays. They add a touch of fun while keeping everyone warm.”

From children’s cosy fleece sets to stylish, temperature-regulating options for women, M&S’s sleepwear collection has something for everyone. This winter, give the gift of warmth, comfort, and a peaceful night’s sleep for the whole family.

[1] Google Trends data pulled 29.10.24

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By Penny McCarthy

Penny McCarthy is a seasoned entrepreneur and co-founder of Parents News UK, a pioneering publication launched in 1993 to serve the needs of busy parents in Southwest London. Alongside her husband, Fergus McCarthy, Penny played a crucial role in the rapid expansion of the printed edition, which grew from a local startup to a widely circulated monthly publication with a reach of 192,000 copies across Kent, South London, and beyond. Under Penny’s leadership, Parents News quickly became a trusted resource for families, providing valuable information on education, entertainment, sports, and family-friendly events. Her vision helped the publication extend its influence with franchises in Northern Ireland and Cornwall, catering to a growing demand for accessible, family-oriented content. In 1997, recognising the importance of digital media, Penny spearheaded the launch of Parents News UK Online. The website initially mirrored the content of the printed editions and has since evolved into a comprehensive online resource for parents, achieving significant popularity with up to 700 daily hits. In 2017, the publication transitioned fully to an online platform, continuing to inform and engage families across the UK. Today, Penny remains deeply involved in the ongoing success of Parents News UK, focusing on innovative advertising opportunities and future growth plans. Her dedication to supporting families through accessible and practical content has made Parents News a cherished name in households across the country.

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