Rabbit

Rabbit: A delightful new adventure for little ones

Parents, children, and art lovers will adore the latest launch from Jo Ham, founder of HAM. The British brand, known for its whimsical Rabbit designs, introduces its first-ever range of children’s board books. Published by Walker Books, these charming new additions bring joyful escapades to life in a way that captivates both little ones and grown-ups.

Introducing Yippee! Rabbit and Uh-Oh! Rabbit

The new board book collection is designed to introduce opposites through playful, fun-filled scenes. Each book features bold black silhouettes with a single vibrant colour, highlighting the simple pleasures of everyday moments with warmth and humour. Ideal for children aged 0-4, these books are perfect for bedtime or quiet reading time together.

Bringing HAM’s signature charm to bookshelves

Known for its high-quality ceramics, textiles, prints, and stationery, HAM brings the same dedication to detail and artistic storytelling to its new board books. Jo Ham’s signature design style has been showcased at the Centre Pompidou in Paris and the Institute of Contemporary Art in Boston, blending timeless creativity with playful spirit.

The perfect Easter gift

Launching just in time for Easter, the Rabbit board books make an ideal present for little ones. Pair them with HAM’s bestselling ceramics and limited-edition prints for a truly memorable gift.

“I wanted to create something that resonates with families, combining storytelling and art to celebrate the joy of everyday moments.” – Jo Ham, Creator of Rabbit

The Rabbit board books are available now at hammade.com. Don’t miss out on adding these delightful stories to your child’s bookshelf.

About Jo Ham

Jo Ham is a UK-based artist, illustrator, author, and founder of HAM, a brand known for its iconic Rabbit character featured on artisan homeware, prints, and gifts. HAM’s debut homeware collection was first picked up by Liberty and has since been exhibited in London, New York, and Paris, featured in leading magazines, and stocked in over thirty countries, including Conran, Centre Pompidou, Colette, and West Elm.

Jo graduated from the Ruskin School of Art, University of Oxford, with a degree in Fine Art focusing on anatomy. She established her studio in 2011, bringing joy to homes worldwide through the beloved character.

Uh-Oh! Rabbit

Uh-oh! What goes up must come down! Follow Rabbit as playful adventures take a few unexpected turns. From seesawing to swimming and skiing, every tumble will bring laughter to young readers.

“Uh-Oh! Rabbit is heart-warming but also funny, and Rabbit’s tumbles will make both children and their adults smile.”The Bookseller, Editor’s Choice

Yippee! Rabbit

Yippee! Are you in a superhero mood? Join Rabbit for a day packed with fun, both indoors and outdoors. This uplifting story celebrates adventure and joy.

“This one is bound to win both hearts and minds.”Kirkus

By Fergus McCarthy

Fergus McCarthy is a seasoned publishing professional with over three decades of experience in the media industry. In 1993, he co-founded Parents News, a pioneering publication aimed at providing busy parents in Southwest London with essential information on education, entertainment, sports, and family-friendly activities. Under his leadership, Parents News quickly expanded its reach from 60,000 to 192,000 monthly printed copies, establishing additional branches in Kent, South London, Northern Ireland, and Cornwall. In 1997, recognizing the potential of digital media, Fergus helped launch Parents News UK Online, which carried digital editions of the printed publication and offered a broader range of national information. The website's popularity soared, attracting up to 700 daily hits at its peak. Although Parents News transitioned to an online-only platform in 2017, Fergus continues to play a vital role as Publisher and Advertising Manager, focusing on providing value to businesses through effective advertorials.