Wed. Dec 25th, 2024

Aldi’s popular Baby Event returns to stores from 9th January, with everything from branded favourites such as Nuby to bed and bathtime must-haves perfect for families and new parents alike. As Aldi’s biggest baby and toddler event of the year, shoppers can get their hands on some super savings including Specialbuys up to 75% cheaper than big-name brands such as John Lewis.

Baby Walker

New this year, the Baby Walker (£29.99) is perfect for tots ready to take their first steps. Designed to stimulate the mind with bright colours and a play tray the baby walker supports babies on the go. Complete with three adjustable seat heights, a removable play tray and easily foldable for compact storage the baby walker is just right for any setting.

Cable Knit Baby Blanket

As the cold weather continues, keep tots warm with the cosy and stylish Cable Knit Baby Blanket (£6.99).   Available in white, grey, cream and stone colourways, the snug sherpa lining of the timeless blanket offers incredible savings of up to 75% compared to John Lewis[1].

Heat Sensor Bath Mat

What’s more, shoppers can get the Heat Sensor Bath Mat (£5.99), which is up to 53% cheaper than John Lewis[2] version. Designed with heat-sensitive technology that changes from black to red when the water is too warm, bath times just got easier!

Baby Hooded Towel & Mitt

A favourite with parents, the Baby Hooded Towel & Mitt (£3.99) is also returning – perfect for post-bath cuddles and keeping little ones warm and dry. Available in adorable designs including bears, bees, flowers, and stars – what’s not to love!

Nuby Single RapidCool

That’s not all. New this year is the Nuby Single RapidCool (£19.99), which works to cool formula from boiling to the perfect temperature in as little as two minutes. Now available in a handy single pack.  Meanwhile, the My Real Potty (£17.99) is perfect for potty training little ones and comes with a real flushing function.

Children’s Laundry Basket

Parents can pick up the Children’s Laundry Basket (£5.99) too, available in on-trend styles of busy bees, friendly foxes and bears to keep kids’ rooms looking stylish and mess-free.

Freddie’s Farm Fruit Shapes

Also returning are Freddie’s Farm Fruit Shapes (£1.95 each) – a shopper favourite that landed in stores following the brand’s appearance on Aldi’s Next Big Thing. Made only with British produce, Freddie’s Farm Fruit Shapes are perfect for little tummies. Available in Raspberry, Blueberry and Apple.

Aldi’s Baby Event returns to stores from 9th January, while stocks last.

 

[1] John Lewis Cable Knit Sherpa Fleece Baby Blanket, £28- prices checked on 18/12/2024

[2] John Lewis Baby & Toddler Under the Sea Bath Mat, £13- prices checked on 18/12/2024

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By Penny McCarthy

Penny McCarthy is a seasoned entrepreneur and co-founder of Parents News UK, a pioneering publication launched in 1993 to serve the needs of busy parents in Southwest London. Alongside her husband, Fergus McCarthy, Penny played a crucial role in the rapid expansion of the printed edition, which grew from a local startup to a widely circulated monthly publication with a reach of 192,000 copies across Kent, South London, and beyond. Under Penny’s leadership, Parents News quickly became a trusted resource for families, providing valuable information on education, entertainment, sports, and family-friendly events. Her vision helped the publication extend its influence with franchises in Northern Ireland and Cornwall, catering to a growing demand for accessible, family-oriented content. In 1997, recognising the importance of digital media, Penny spearheaded the launch of Parents News UK Online. The website initially mirrored the content of the printed editions and has since evolved into a comprehensive online resource for parents, achieving significant popularity with up to 700 daily hits. In 2017, the publication transitioned fully to an online platform, continuing to inform and engage families across the UK. Today, Penny remains deeply involved in the ongoing success of Parents News UK, focusing on innovative advertising opportunities and future growth plans. Her dedication to supporting families through accessible and practical content has made Parents News a cherished name in households across the country.

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