Aldi is set to delight parents once again as its hugely popular Baby Event returns to stores nationwide from 8 January, with prices starting from just 75p.

Fresh from being named ‘Supermarket of the Year’ at the Mother & Baby Awards, Aldi continues to prove itself as a trusted destination for high-quality baby essentials at outstanding value. From everyday necessities to clever developmental products, the Baby Event offers parents the chance to stock up without stretching the family budget.

Big Savings on Parent-Approved Favourites

One of the standout items returning for 2026 is the Sohl Learning Tower (£34.99). Designed to help curious toddlers safely reach counter height, it allows little ones to take part in kitchen activities, baking or imaginative play. Even better, the versatile design transforms into a table for crafts and playtime, complete with a built-in chalkboard for creative fun. With a saving of £105 compared to The Learning Tower Company, it’s no surprise this item is back by popular demand.

Bathtime also gets an upgrade with the NEW Nuby Foldable Baby Bath (£14.99). Ideal for busy family homes or smaller spaces, the compact, foldable design is easy to store and transport, making it practical for everyday use. Parents can enjoy a 50% saving compared to similar alternatives on the high street.

Practical Solutions for Growing Toddlers

Potty training is made simpler with the Nuby My Real Potty (£17.99), featuring realistic flushing sounds and integrated wipe storage to help boost toddlers’ confidence. For children ready to transition to a standard toilet, the Nuby Travel Go Potty (£14.99) offers secure, slip-free support both at home and on the go.

Feeding time is made easier with the Nuby Single RapidCool (£19.99), which cools freshly prepared formula to the perfect temperature in as little as two minutes. With a clear digital display, included bottles and formula dispenser, and a compact, travel-friendly design, it’s a smart solution for busy parents. It’s also available in a stylish leopard print alongside classic blue and pink options.

For mess-free mealtimes, the Munchkin Baby Tableware Set (£3.99) includes sectioned plates in playful apple shapes and ergonomic cutlery designed to encourage confident self-feeding. Available in bright, cheerful colours, they’re as practical as they are fun.

Incredible Value Across the Range

The Baby Event also includes a wide selection of must-have items such as strollers, safety gates, sleep aids, play mats, feeding accessories, clothing multipacks and nursery storage solutions — many priced under £10. With trusted brands and thoughtful designs throughout, Aldi continues to make everyday parenting essentials accessible to all.

Aldi’s Baby Event launches 8 January in stores nationwide and is available while stocks last, so parents are encouraged to shop early to avoid missing out.

By Penny McCarthy

Penny McCarthy is a seasoned entrepreneur and co-founder of Parents News UK, a pioneering publication launched in 1993 to serve the needs of busy parents in Southwest London. Alongside her husband, Fergus McCarthy, Penny played a crucial role in the rapid expansion of the printed edition, which grew from a local startup to a widely circulated monthly publication with a reach of 192,000 copies across Kent, South London, and beyond. Under Penny’s leadership, Parents News quickly became a trusted resource for families, providing valuable information on education, entertainment, sports, and family-friendly events. Her vision helped the publication extend its influence with franchises in Northern Ireland and Cornwall, catering to a growing demand for accessible, family-oriented content. In 1997, recognising the importance of digital media, Penny spearheaded the launch of Parents News UK Online. The website initially mirrored the content of the printed editions and has since evolved into a comprehensive online resource for parents, achieving significant popularity with up to 700 daily hits. In 2017, the publication transitioned fully to an online platform, continuing to inform and engage families across the UK. Today, Penny remains deeply involved in the ongoing success of Parents News UK, focusing on innovative advertising opportunities and future growth plans. Her dedication to supporting families through accessible and practical content has made Parents News a cherished name in households across the country.