ebebek’s must-shop Winter Sale for parents and parents-to-be

The start of a new year is the perfect time to get organised, plan ahead, and stock up on the baby essentials you’ll need for the months to come. With brilliant savings available this winter, ebebek is helping families feel ready for anything—offering great value on trusted parenting staples, everyday must-haves, and bigger items that make life that little bit easier.

From nappies and feeding favourites to practical travel essentials and bath-time helpers, it’s a great opportunity to refresh your baby kit, tick off your wish list, and make smart savings while you’re at it.

With many families looking to be more mindful with spending after the festive season, winter sales like these can make a real difference—helping parents stock up on the essentials without the stress. Whether you’re replacing everyday basics, buying items you’ve been meaning to pick up for weeks, or finally investing in a bigger purchase, ebebek’s Winter Sale is the ideal moment to do it.


Leclerc Baby Influencer Stroller – Sand Chocolate

RRP: £129.99 Sale price: £99.99

For parents wanting a stylish stroller that’s built for real everyday life, the Leclerc Baby Influencer is a brilliant buy in the January sales. Lightweight yet durable, it’s easy to push and manoeuvre, and the one-hand fold makes getting out and about feel far simpler—especially when you’ve got your hands full.

baby plus i-Size X8 Booster (125–150 cm / 15–36 kg) – Red

RRP: £45.99 Sale price: £29.99

When it comes to everyday travel, parents need products that combine safety, comfort and value. The baby plus i-Size X8 Booster offers dependable protection that meets high safety standards, while providing an adjustable fit that supports your child as they grow.

As ebebek’s own-brand range, baby plus is designed with family life in mind—giving parents confidence in quality without compromising on affordability. Available exclusively at ebebek.

baby plus Orbitfix Group 0+/1/2/3 Car Seat – Black (Birth to 12 Years)

RRP: £139.99 Sale price: £79.99

For families planning ahead, the baby plus Orbitfix V2 is a practical long-term solution designed to grow with your child from birth up to around 12 years. One of its standout features is the 360° rotation, which makes getting your child in and out of the car much easier—especially during busy days or quick trips.

Oral-B Pro Kids Electric Toothbrushes (3+)

Lion King / Spider-Man / Frozen
RRP: £49.99 Sale price: £19.99

New year, new toothbrush! With such a strong saving available, it’s a great time to replace old toothbrushes and stock up on trusted dental essentials kids will actually enjoy using.

Oral-B’s kids’ electric toothbrushes make brushing feel fun thanks to character designs like Frozen, Spider-Man and The Lion King, while still delivering a gentle, effective clean for growing teeth. A great everyday buy that helps support healthy habits from an early age.

baby plus Bath Seat with Bath Toy

RRP: £19.99 Sale price: £14.99

Bath time can be one of the loveliest parts of the day—but parents know it also needs to be safe, secure and stress-free. The baby plus Bath Seat with Bath Toy is a fantastic addition to your routine, offering both peace of mind and plenty of fun.

The front-opening design makes it easy to place your baby into the seat and lift them out again, while the secure safety lock and strong suction base help keep the seat stable on clean, flat surfaces (whether that’s the bath, shower tray, or even a kitchen sink).

Quick review: why parents will love it

  • Supportive and secure: helps your baby sit comfortably during bath time

  • Easy access: front-opening seat is practical for everyday use

  • Stays in place well: suction base adds extra stability

  • Includes 8 soft, colourful bath toys: perfect for little hands and keeps babies entertained

  • Encourages development: supports motor skills and hand-eye coordination through play

Overall, it’s a brilliant budget-friendly buy—especially at the sale price—and a great example of how ebebek’s own-brand products combine value with everyday practicality. Available exclusively at ebebek.

Please note: All prices are correct at the time of publication but may be subject to change. Please check product links for the most up-to-date pricing.

By Penny McCarthy

Penny McCarthy is a seasoned entrepreneur and co-founder of Parents News UK, a pioneering publication launched in 1993 to serve the needs of busy parents in Southwest London. Alongside her husband, Fergus McCarthy, Penny played a crucial role in the rapid expansion of the printed edition, which grew from a local startup to a widely circulated monthly publication with a reach of 192,000 copies across Kent, South London, and beyond. Under Penny’s leadership, Parents News quickly became a trusted resource for families, providing valuable information on education, entertainment, sports, and family-friendly events. Her vision helped the publication extend its influence with franchises in Northern Ireland and Cornwall, catering to a growing demand for accessible, family-oriented content. In 1997, recognising the importance of digital media, Penny spearheaded the launch of Parents News UK Online. The website initially mirrored the content of the printed editions and has since evolved into a comprehensive online resource for parents, achieving significant popularity with up to 700 daily hits. In 2017, the publication transitioned fully to an online platform, continuing to inform and engage families across the UK. Today, Penny remains deeply involved in the ongoing success of Parents News UK, focusing on innovative advertising opportunities and future growth plans. Her dedication to supporting families through accessible and practical content has made Parents News a cherished name in households across the country.