As a mum of two under four, I’ve tried my fair share of changing bags over the years – from oversized totes to overly “practical” (read: not-so-pretty) backpacks. But Avery Row’s new collection? It’s on a whole different level. Think: designer looks meets parent-life practicality, with a side of eco-consciousness. I’m genuinely obsessed.

I went for the Baby Changing Tote Bag in Oyster, and the moment it arrived, I knew it was something special. First off, the quality is gorgeous – the quilted texture feels luxurious and soft, but it’s clearly built to last. The fact that it’s made from GRS-certified recycled materials? Major bonus points. It feels good to know I’m making a more sustainable choice without compromising on style.

Inside, it’s like a mini TARDIS (any other mums here also carrying half the house with them?). There’s a place for everything: nappies, snacks, bottles, my things (hello, secure valuables pocket), and even a laptop sleeve for when I’m dashing to meetings after nursery drop-off. The removable thermal pouch and changing mat are such thoughtful touches too. I also love that it comes with pram clips – I just hook it onto the buggy and go.

Avery Row Baby Changing Tote Bag available in Soft Black, Olive and Oyster £170

The Pram Organiser Bag is another winner. I keep it clipped to our stroller with nappies, wipes, a bottle, and spare dummy – perfect for quick trips or when I don’t want to lug the full bag. It even converts into a cute crossbody bag when I need to pop out hands-free. Win-win!

Honestly, Avery Row has nailed it. These bags aren’t just practical – they’re genuinely stylish and beautifully made. I’ve had so many compliments (and “Where did you get that?” moments) from friends and even strangers. It feels like they truly understand what modern parenting looks like today – chaotic, yes, but still wanting to feel put together.

Pram Organiser Bag available in  Black, Olive and Oyster £84

If you’re a parent who wants a bag that does it all and looks amazing doing it, this collection is worth every penny. It’s an investment piece you’ll use for years.

Sophie L., mum of two, London

By Penny McCarthy

Penny McCarthy is a seasoned entrepreneur and co-founder of Parents News UK, a pioneering publication launched in 1993 to serve the needs of busy parents in Southwest London. Alongside her husband, Fergus McCarthy, Penny played a crucial role in the rapid expansion of the printed edition, which grew from a local startup to a widely circulated monthly publication with a reach of 192,000 copies across Kent, South London, and beyond. Under Penny’s leadership, Parents News quickly became a trusted resource for families, providing valuable information on education, entertainment, sports, and family-friendly events. Her vision helped the publication extend its influence with franchises in Northern Ireland and Cornwall, catering to a growing demand for accessible, family-oriented content. In 1997, recognising the importance of digital media, Penny spearheaded the launch of Parents News UK Online. The website initially mirrored the content of the printed editions and has since evolved into a comprehensive online resource for parents, achieving significant popularity with up to 700 daily hits. In 2017, the publication transitioned fully to an online platform, continuing to inform and engage families across the UK. Today, Penny remains deeply involved in the ongoing success of Parents News UK, focusing on innovative advertising opportunities and future growth plans. Her dedication to supporting families through accessible and practical content has made Parents News a cherished name in households across the country.