Mon. Nov 18th, 2024

The Equafleece ‘portable hug’ for pets makes firework fears fizzle out

It’s estimated that 45% of theUK’s dogs are likely to show fearful behaviour when they hear fireworks*. That means more than 3 million dogs display behaviour such as chewing their feet, barking with fear, hiding or trying to ‘dig’ a way out. The firework season can start as early as the beginning of October and runs right through to New Year.

 Equafleece’s Dog T-shirts have been hailed as revolutionary by canine therapists and vets who have described them as a ‘protective portable hug’. They are even recommended by Internationally renowned behaviour specialist Sarah Fisher in her book Unlock Your Dog’s Potential.

 The principle behind them is simple –when a dog is frightened he holds his breath.  The comforting contact of a T-shirt makes him feel supported, more able to relax and therefore more able to breathe and cope with fears. There is no need to medicate your dog with sedatives or other drugs, and the T shirt is a cost effective option too!

 Don’t let a firework phobia ruin your dog’s winter.

 “I could not believe how incredible effective the T-shirt was in calming my very anxious greyhound, and how quickly. She changed from being a shaking drooling wreck into a snoozing relaxed dog in a matter of minutes the first time I used the Equafleece T-shirt. It continued to work brilliantly during fireworks and thunderstorms for the rest of her life.” Rebecca Reeves,Equafleece customer.

 Equafleece Dog T-shirts are made from 100% breathable cotton stretch fabric. They were originally designed to combat contact allergens, photosensitivity and to keep dressings in place but owners were soon reporting that their dogs were much calmer and less anxious while wearing their T-shirts.

 Don’t let a firework phobia ruin your dog’s winter. Pop an Equafleece T-shirt on him and watch his fears fizzle out.

 The T-Shirt Body comes in 6 different sizes starting at £13 and are available direct from Equafleece, www.equafleece.co.uk or request a brochure  or order by phone on 0845 123 5296. http://www.equafleece.co.uk/store/dog_t_shirts.html

 *Figures from the RSPCA.

If you're thinking of buying something recommended by us, please go via the links on our pages. When you do this we may earn a fee which supports our editorially independent, family business.

By Penny McCarthy

Penny McCarthy is a seasoned entrepreneur and co-founder of Parents News UK, a pioneering publication launched in 1993 to serve the needs of busy parents in Southwest London. Alongside her husband, Fergus McCarthy, Penny played a crucial role in the rapid expansion of the printed edition, which grew from a local startup to a widely circulated monthly publication with a reach of 192,000 copies across Kent, South London, and beyond. Under Penny’s leadership, Parents News quickly became a trusted resource for families, providing valuable information on education, entertainment, sports, and family-friendly events. Her vision helped the publication extend its influence with franchises in Northern Ireland and Cornwall, catering to a growing demand for accessible, family-oriented content. In 1997, recognising the importance of digital media, Penny spearheaded the launch of Parents News UK Online. The website initially mirrored the content of the printed editions and has since evolved into a comprehensive online resource for parents, achieving significant popularity with up to 700 daily hits. In 2017, the publication transitioned fully to an online platform, continuing to inform and engage families across the UK. Today, Penny remains deeply involved in the ongoing success of Parents News UK, focusing on innovative advertising opportunities and future growth plans. Her dedication to supporting families through accessible and practical content has made Parents News a cherished name in households across the country.

Read next

Leave a Reply

Your email address will not be published. Required fields are marked *