Tue. Nov 19th, 2024

My 1st Years the award winning personalised baby product company is delighted to be launching its latest baby clothing range. The team behind the designs, for babies from newborn to 12 months, have been inspired by the high level of detail in the Autumn/Winter fashion pieces to create a quality, stylish and personalised collection, allowing babies everywhere to look the part this season.

The exclusive new range is created from 100% quality cotton and includes a selection of fashion focused sleepsuits, hats, bibs and baby booties. Designed to be practical and on trend, ensuring babies are as happy and comfortable as they are cute and colourful

Choose between the classic ivory stripe, sweet floral print with a vibrant velvet bow, fashionista pink polka-dot with oh so cute bunny print appliqué, blue sausage dog motif with an all over paw print and 3D sausage dog appliqué with floppy ears, or the stylish ivory star print for the classic look  – all with that special baby’s name embroidered on!

All sleepsuits, bibs, booties and hats are designed to complement each other for that special outfit choice. The pink hat with the floppy bunny ears combined with super-soft pink booties and bunny sleepsuit is completely adorable on mini fashionistas.  The blue booties are perfect for baby boys, and the perfect addition to the sausage dog sleepsuit and sausage dog hat (with floppy ears) for the ultimate look. Each piece has stylish details including wrap fronts, double knot ties, stunning appliqués and delicate bows and prints to add to the image. RRP between £10 – £25 per item and available in matching gift sets.

These new designs will be available to buy, complete with their own unique personalization and packaged in the My 1st Years luxury gift box, for special little people from September 2013 on http://www.my1styears.com and in Selfridges, London.

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By Penny McCarthy

Penny McCarthy is a seasoned entrepreneur and co-founder of Parents News UK, a pioneering publication launched in 1993 to serve the needs of busy parents in Southwest London. Alongside her husband, Fergus McCarthy, Penny played a crucial role in the rapid expansion of the printed edition, which grew from a local startup to a widely circulated monthly publication with a reach of 192,000 copies across Kent, South London, and beyond. Under Penny’s leadership, Parents News quickly became a trusted resource for families, providing valuable information on education, entertainment, sports, and family-friendly events. Her vision helped the publication extend its influence with franchises in Northern Ireland and Cornwall, catering to a growing demand for accessible, family-oriented content. In 1997, recognising the importance of digital media, Penny spearheaded the launch of Parents News UK Online. The website initially mirrored the content of the printed editions and has since evolved into a comprehensive online resource for parents, achieving significant popularity with up to 700 daily hits. In 2017, the publication transitioned fully to an online platform, continuing to inform and engage families across the UK. Today, Penny remains deeply involved in the ongoing success of Parents News UK, focusing on innovative advertising opportunities and future growth plans. Her dedication to supporting families through accessible and practical content has made Parents News a cherished name in households across the country.

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